BONOBOS BLACK FRIDAY CAMPAIGN


A year ago I had the pleasure of designing a gang of very cool animals for Bonobos' Black Friday mini campaign. Thanks to this commission and Beginners of London, my characters then started dancing, jumping and moving around. This gallery features original content from the campaign, as well as sketches, behind-the-scenes footage, and videos re-edited for the sake of it. I hope you enjoy it.

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Client: Bonobos USA
My super agents: Dutch Uncle
Artist-AD-Music: Simone Massoni
Cool moves by: Beginners
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See You Project
A mesmerizing pattern suspended in time and water
EDITORIAL ARTWORKS
Selection of artworks published in the past few years on magazines and newspapers including The New Yorker, Vogue, The New York Times, Boston Globe, GQ, Times, Washington Post, L'Espresso, Wired and many others.
Magazines & Newspapers
BOOK
Internal & cover illustrations for the Dorothy Parker's anthology COLGANDO DE UN HILO
LUMEN
Corcoran NYC 'City of Home'
30 second Animation for CORCORAN New York. Bringing the city to life with illustrations by Simone Massoni.
CHICKS & TYPE
A true love story between the two things I'm most passionate about: illustration & typography. All time classics typefaces meet their gracious soul-mates.
Typography & Pin-Ups
EDITORIAL SPOTS
Selection of spots illustrations made for The New Yorker.
The New Yorker
Saraghina Caffé
GQ's Advertorial Series
For four issues of the German GQ's Mag I've recently had the pleasure to collab with Art director Jana Meier-Roberts for this special section of the mag. What was asked was to do the so-called Advertorial, which means Brand product placement into editorial pieces. For four straight months I was asked to take care of the Men Of The Year section and make original contents under Jana's careful art direction playing with brands such as Hugo Boss, Volkswagen, Regent Hotel Berlin & Grey Goose.
PORTRAITS
12 Illustrious characters who has lived and contributed to the Florentine Renaissance portrayed to celebrate the 45th anniversary of the prestigious Costi&Poggiali printing house. A calendar has been printed is a luxurious Savile Row Plain (color Camel) 300gsm.
EDITORIAL
Selection of 10 spots illustrations made for The New Yorker special Food issue.
The New Yorker
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