BONOBOS BLACK FRIDAY CAMPAIGN


A year ago I had the pleasure of designing a gang of very cool animals for Bonobos' Black Friday mini campaign. Thanks to this commission and Beginners of London, my characters then started dancing, jumping and moving around. This gallery features original content from the campaign, as well as sketches, behind-the-scenes footage, and videos re-edited for the sake of it. I hope you enjoy it.

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Client: Bonobos USA
My super agents: Dutch Uncle
Artist-AD-Music: Simone Massoni
Cool moves by: Beginners
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CAMPAIGN
Kiehl's LOVES Global Campaign 2019, involving over 40+ Countries and Cities spread all around the globe.
Kiehl's
GQ's Advertorial Series
For four issues of the German GQ's Mag I've recently had the pleasure to collab with Art director Jana Meier-Roberts for this special section of the mag. What was asked was to do the so-called Advertorial, which means Brand product placement into editorial pieces. For four straight months I was asked to take care of the Men Of The Year section and make original contents under Jana's careful art direction playing with brands such as Hugo Boss, Volkswagen, Regent Hotel Berlin & Grey Goose.
BOOK
CYRANO DE BERGERAC, selected artworks.
Eli
BOOK
Internal & cover illustrations for the Dorothy Parker's anthology COLGANDO DE UN HILO
LUMEN
PATTERN/ POSTER ART
MBFF Poster Exhibition
MBFF/Milano Bicycle Film Festival
BOOK
CARMEN, selected artworks.
Eli
Saraghina Caffé
Product/Label Design
Redesign to celebrate the 160th anniversary of the historic Family Company from Prato.
Biscottificio Antonio Mattei
Corcoran NYC 'City of Home'
30 second Animation for CORCORAN New York. Bringing the city to life with illustrations by Simone Massoni.
EDITORIAL ARTWORKS
Selection of artworks published in the past few years on magazines and newspapers including The New Yorker, Vogue, The New York Times, Boston Globe, GQ, Times, Washington Post, L'Espresso, Wired and many others.
Magazines & Newspapers
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